Social Media

Sample Social Media Posts

Twitter (X)

• Are you ready to be a part of Valley Giving Guide ? It’s a day to celebrate all the good going on in our communities! #Valley Giving Guide 2026
• Mark your calendars for Dec. 1 - 31, 2026. It will be a day for everyone to support our campaign at [link to profile page]. #Valley Giving Guide 2026
• It’s time to show that Walla Walla, Umatilla, Columbia and Garfield counties is full of generosity! On Dec. 1 - 31, 2026, help us celebrate #Valley Giving Guide 2026!
• We’re getting pumped for Valley Giving Guide ! Join the conversation by following @Valley Giving Guide and liking the #Valley Giving Guide 2026 page on FB!
• Get ready to get up and give for Valley Giving Guide on Dec. 1 - 31, 2026! Follow @Valley Giving Guide to stay updated on the giving movement!
• A little can go a long way when we get together and give together on Dec. 1 - 31, 2026 for Valley Giving Guide ! Join the movement!
• “I don't think you ever stop giving. I really don't. I think it's an on-going process.” – Oprah Winfrey. Let’s keep the giving going for Valley Giving Guide !
• “My hope is to leave the world a little better for having been there.” – Jim Henson. What will you give to make the world better? #Valley Giving Guide 2026
• Your generosity for Valley Giving Guide was momentous! Thank you for donating, sharing, engaging, and making [community name] a better place
• Because of supporters like you, Valley Giving Guide was successful at raising awareness and donations for important causes throughout [community name] - Thank you!

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Facebook

• Save the date: Valley Giving Guide is Dec. 1 - 31, 2026! You can be part of the celebration by giving to your favorite nonprofit (which we know is us!). Visit valleygivingguide.org to find out more.
• The real success of Valley Giving Guide will not be how much money we raise but the tremendous impact those dollars will have when nonprofits across Walla Walla, Umatilla, Columbia and Garfield counties put them to work! Join the giving on Dec. 1 - 31, 2026 at valleygivingguide.org.
• Dec. 1 - 31, 2026 will be a historic day for everyone in Walla Walla, Umatilla, Columbia and Garfield counties to GIVE BIG! You can learn more about Valley Giving Guide and support our campaign at [link to your profile page]. #Valley Giving Guide 2026
• Let’s show everyone that Walla Walla, Umatilla, Columbia and Garfield counties is full of generosity! On Dec. 1 - 31, 2026, help us celebrate Valley Giving Guide and continue [explanation of mission/work]
• We’re so excited to be a part of Valley Giving Guide ! You can support our campaign by visiting valleygivingguide.org and donating on Dec. 1 - 31, 2026. #Valley Giving Guide 2026
• On Dec. 1 - 31, 2026, you will have the chance to give where your heart is! To support our campaign, go [link to profile page]. #Valley Giving Guide 2026
• We are so grateful for our generous supporters who gave during #Valley Giving Guide 2026. Each gift made during this campaign will allow us to further our mission of {organization's mission}. Thank you to all who took part in this day with us!
• We have seen firsthand the amazing things that can happen when our community comes together to give back! We are thankful for the support that {organization name} has received during #Valley Giving Guide 2026 and look forward to sharing our stories of impact.

Facebook Tips

Looking to get the word out with Facebook? This guide will help you get started and on the road to creating a successful strategy. If you’re new to Facebook, start by creating a Facebook Page for your organization.

Below is a list of ways you can begin engaging your community for Valley Giving Guide !

Get started by liking the Valley Giving Guide page. This will allow you to get updates, important information and tips for Valley Giving Guide . Also link to other participating organizations from your organization’s page.

Promote your Facebook page. Include a link to your Facebook page on your website’s homepage, newsletters, emails...basically everywhere and anywhere. Ask your staff members, board members, volunteers, and donors to like the page and help you promote it.

In your personal account, tag the page and ask your Facebook friends to check it out. Ask employees and board members to do the same.

Talk it up! Post interesting information about your organization and share success stories and photos. Ask your followers questions to engage them in dialogue. Remember to keep posts brief! You don’t want to lose your audience by presenting lengthy updates.

Tell everyone that your organization is participating in Valley Giving Guide . Be sure to tell people what it is all about by using some of the suggested messaging above. Let them know how they can donate and ask them to spread the word.

Create a Facebook event. Invite your constituents to be part of Valley Giving Guide so that they can be reminded as the day gets closer AND see who else is participating. Also, tell people to invite others. It doesn’t matter whether or not you are hosting an event onsite; the whole day is worth celebration!

Do not give individual donor shoutouts without the donor’s consent.

Provide a quick thank you message on social media immediately after the Giving Day is over, and follow up with a longer heart-felt message a day or two after.

Do all of the above and repeat...again and again and again.

Twitter (X) Tips

Want to quickly engage donors and share information about your fundraising efforts? Twitter (X) is instant and efficient! 

Below you will find a few tips to help you have success.

Follow @Valley Giving Guide ’s Twitter account. Go to www.twitter.com/Valley Giving Guide and click the Follow button. Now you can begin receiving and sharing information about Valley Giving Guide .

Follow other organizations and people. The organizations you follow should be those that you work with or who inspire you and your constituents. You may also consider following past donors, board members, volunteers and other community leaders.

Tell your followers that you are participating in Valley Giving Guide . Tell your followers about your campaign and begin to build a story around the initiatives you’d like to support. Let them know about any incentive prizes you are trying to win and how they can help you do so. Use some of the suggested tweets provided.

Use Hashtags and Handles. Whenever you share information include the @Valley Giving Guide handle and #Valley Giving Guide 2026 to further spread your organization’s words. Show that you are a part of Valley Giving Guide by using the hashtag in all of your tweets. People who are interested in a particular event, person or business will follow the hashtag to stay up-to-date on any conversations around their topic of interest.

Don’t just follow! Become a part of the conversation. Let people know that you are out there and engaged. Respond to tweets like you are holding a conversation. You never know where this may lead.

Share pictures, videos and interesting content. Twitter is not just about your ‘words’. Pictures and videos draw people in, and sharing interesting articles about what you and others are doing shows that you are part of a community.

More Tips

• 10 Twitter Best Practices for Nonprofits
• 10 Twitter Tips for Nonprofits
• 12 Types of Tweets Your Nonprofit Should be Sharing

Tweet, retweet and tweet again! (Especially on the day of Valley Giving Guide )

Instagram Tips

Looking to harness the power of visual communication? Take advantage of the ability to communicate with your potential supporters with impactful images and catchy captions. Never used Instagram? Check out Instagram’s “Getting Started on Instagram” guide to setup your account now!

Here’s your Instagram checklist:

Follow Valley Giving Guide Giving Days on Instagram. Head to www.instagram.com/Valley Giving Guide Giving Days to “Follow” the activity around Valley Giving Guide .

Connect your Instagram and Facebook accounts. Make sure that your Instagram posts are automatically posted on Facebook. Connecting Facebook and Instagram harnesses the power of both social media platforms at once and allows you to reach a wider audience.

Find powerful images. People-centric, positive images will help you draw in new followers. Focus on sharing images that speak to your organization’s mission and your target audience. Canva.com is a great way to take your own photographs or a stock image to the next level. If you want to include important dates, statistics, or quotes, Canva lets you add text right on top of the image as well as providing you with a suite of photo editing tools.

Socialize! Like your supporters’ posts, and consider re-sharing posts that stand out and speak to your cause. Showcasing the stories and individuals that propel your organization’s mission will help you gain more followers, recognition, and traction in advance of the day. Also take this opportunity to cross-promote by liking and re-sharing other organizations’ posts to boost your visibility in Walla Walla, Umatilla, Columbia and Garfield counties.

Use the #Valley Giving Guide 2026 hashtags, in addition to other creative hashtags. 3-5 hashtags per post is the sweet spot. Start with a branded or specific hashtag--like a tagline or fun phrase. Follow this with the name of your organization, then a broader hashtag tied to your cause (#savinglives, #endinghomelessness, #spreadingthelove). Having a succession of hashtags helps with branding!

Create a regular schedule for posting. We recommend posting at least 2-3 times per week to stay in your supporters feeds! If you integrate your Instagram posts with Facebook, you’ll want to consider how your Instagram posts will fit in with your other scheduled Facebook posts.
Consider making posts that show a chronological history - such as building a playground or rehabbing an animal back to health.

Host an activity. Photo contests are a great way to include your supporters and make your posts more interactive! “Tag a friend” posts, ask your supporters to tag a friend in a post that you’d like to gain more traction in. Offer an incentive to encourage more participation! “Take-Over” Ask a staff member or supporter to take over your Instagram for a week. This allows you to showcase the individuals that make up your unique community, how they embody your mission, and what your organization means to them. “Take-Overs” can help show the impact your organization has on the community!

Have fun! Instagram is a really playful platform, and the perfect opportunity to let the unique personalities, humor and convictions of your organization shine through your photos, captions and hashtags! Instagram is a fantastic opportunity to relate to your supporters, showing them who you are and what you stand for.

LinkedIn Tips

LinkedIn is one of the most powerful — and underutilized — platforms for nonprofit fundraising. With a professional audience that skews toward decision-makers, donors, and community leaders, LinkedIn is ideal for building credibility and reaching supporters who can give and influence others to give too.

Below you will find a few tips to help you have success.

Follow @Valley Giving Guide Giving Days on LinkedIn. Go to your LinkedIn search bar, find the Valley Giving Guide page, and click Follow. Share the page with your staff, board, and volunteers and ask them to follow and engage with posts leading up to Dec. 1 - 31, 2026.

Post from your personal profile, not just your organization's page. LinkedIn's algorithm heavily favors personal profiles over company pages. Your Executive Director, board members, and staff sharing content from their own accounts will reach far more people than posts from the organization alone. Encourage your team to post their own "why I give" stories in the weeks leading up to Valley Giving Guide .

Lead with impact, not just the ask. LinkedIn audiences respond well to data, outcomes, and professional storytelling. Share a compelling statistic about your mission, a brief case study, or a milestone your organization has reached. Then connect it to Valley Giving Guide and how readers can help you go further.

Use #hashtags and @handles. Include #Valley Giving Guide 2026 in every post, along with relevant cause-based hashtags like #nonprofit, #philanthropy, #givingback, or hashtags specific to your mission area. Tag @Valley Giving Guide Giving Days when sharing content so your posts are visible to the broader Valley Giving Guide community.

Engage your professional network directly. LinkedIn makes it easy to reach corporate donors, foundations, and community partners. Consider reaching out to connections at local businesses or partner organizations with a personal message asking them to share your campaign or make a gift on Dec. 1 - 31, 2026. A direct, personalized message goes a long way on LinkedIn.

Share milestone updates on the day of Valley Giving Guide . Post progress updates throughout Dec. 1 - 31, 2026 — "We've reached 50% of our goal!" posts with a clear call to action create momentum and urgency. LinkedIn users who missed your earlier posts may see a mid-day update and be inspired to give before the day ends.

Thank your donors and champions publicly. After Valley Giving Guide , post a heartfelt thank-you that highlights the total raised, the impact it will have, and a shoutout to any corporate sponsors or major supporters (with their permission). Recognition posts perform well on LinkedIn and help steward relationships for future campaigns.

Post consistently in the weeks leading up to Valley Giving Guide . Aim for 2–3 posts per week starting at least three weeks before the event. Build a narrative arc: start with mission impact, move to campaign goals, then finish with urgency and the call to give on Dec. 1 - 31, 2026.